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Hawk

Chat Bot’s & Facebook Ads: Perfect Together

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Let’s Chat Bot

Here is a short video I made to showcase how to create a Chat Bot inside of Facebook Messenger. Then I demonstrate how to create an an Ad (in Facebook) that will drive folks into Facebook Messenger (where folks will engage with the Chat Bot).

The way I set it up, support staff can also answer the questions. Staff members answer any question that have stumped the ‘Bot, and also easily program in those answers
— so that the next person who asks that question gets an automated reply.

 

Leasing a Smart Phone? Dumb?

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The best cell phone I ever used, I never owned

— until I just bought it for $22.27 — Find out WHY 🙂
I leased a phone from Sprint in March of 2015 for $18 a month. I wasn’t really sure if this was a good idea. For 24 months it was going to cost $432 – a lot cheaper than $600-$800 for a new phone.
I was really scared..
I was really worried if this was a “good” deal or not.. it was!!

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Brands Tracking You

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Privacy and Data Security: Are our “papers” safe

Data privacy, online security and tracking should be a concern for all of us. Harry has put forward ideas and concepts for modern marketing that give consumers choice over how they wish to consume content.

When consumers opt for ad sponsored content, media buyers, ad network operators, and publishers should have the data they need to best monetize their content.

Consumers should feel safe that their data isn’t being mishandled or misused.

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Educated Content: Why Content Marketing Works

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Content Marketing Works

I promise you that content marketing works but it takes time and effort; critical details need to be thought through. Producing the first piece of content, in the first format that comes to mind is no more likely to work than asking the first person you see to marry you.

Let’s think about Content & Choice

Large or small, if you are looking to build awareness and influence for your brand, most experts will tell you that content marketing is crucial if not a critical step. I agree. 

As critical as it is would be content marketers often fail to think beyond the first few content types they know. Just because a marketer knows about blogging doesn’t mean it is the right choice. Educational content (for example) is often overlooked.

There are many questions to ask about tone, voice and style, assuming blogging is right for your audience

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