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You are here: Home / Hawk Digital Marketing Blog / Leasing a Smart Phone? Dumb?

Leasing a Smart Phone? Dumb?

July 21, 2017 by Hawk Leave a Comment

The best cell phone I ever used, I never owned

— until I just bought it for $22.27 — Find out WHY 🙂
I leased a phone from Sprint in March of 2015 for $18 a month. I wasn’t really sure if this was a good idea. For 24 months it was going to cost $432 – a lot cheaper than $600-$800 for a new phone.
I was really scared..
I was really worried if this was a “good” deal or not.. it was!!

But the news was even better… as a long term customer I was able to get a $15 a month credit… during the lease so the net impact here was $3 a month. $3 * 24 months $72.

Like a leased car I was responsible for turning in the phone in good condition!

 I don’t have great success keeping my phone pristine as i hate protective cases. I figured $72 + fair market value was still cheaper than a new $600 – $800 phone.
 
One of the great things is I have been using the phone for 26 months. The phone is the LG G4; I’ve never been able to “keep” a Smart Phone more than 18 months.. as they just stop working.. running out of memory or storage or just falling apart. It’s on it’s last legs but it will go a few more months until I can get a new phone from Essential.com or Pixel or LG.

Sprint.com

So today I went to the Sprint site (a site I don’t love as much as the company itself).. and found the details on my lease; noting that it had expired (but I was still paying $18 a month – $15); I knew that already.
 
They noted, ” As a reminder, leased phones must be returned to Sprint or purchased for fair market value.” and provided a link to their site’s buy back option. Pleased they were willing use the same market value they use when buying phones. I was worried because they had previously estimated the buy back at about $200.

$200- vs. $22.72

When I got the agent on the chat line, they in fact wanted $200.. but I pasted in the same text I posted above and the link.. and they came back and said the $20 was only “estimated.” I noted it couldn’t be “off” by a decimal place.
 
After talking to her supervisor we settled for $22.72… Which means the total price I paid for the phone was $100.72 (including all of the lease payments). Even if I didn’t have the $15 rebate the total of $468 + 22.72 would have still been cheaper than a new phone.

Should you lease?

Assuming you want to keep a phone for 2+ years, and you are willing to spend a few minutes figuring out the fair market value of the phone when the lease is up.. Leasing with Sprint seems like a good deal.
 
If you are the sort who keeps a phone in perfect condition.. you of course don’t have to buy it.. you can just turn it in. 🙂

Filed Under: Hawk Digital Marketing Blog

About Hawk

Harry Hawk is a Marketing Consultant and Educator specializing in Hospitality, Technology and Community Building. Harry has a diverse range of clients in Robotics, Logistics and Baking. Harry is the host of YouTubular Conversations, a podcast about the streaming media ecosystem; Harry is interested in online video, Over-The-Top (OTT) TV, programmatic Ad Tech including real time ad insertions. While earning his MPS at NYU’s Interactive Telecommunications Program he researched the future of media and its influence on the future of advertising. Harry is also the Technology Correspondent for FIR Higher Education.

Harry Hawk has worked at companies including Phillip Morris, Paramount Home Pictures, NY Water Taxi, and many startups. Harry is a Lecturer in Hospitality related Marketing and Technology at CUNY’s New York City College of Technology. Harry has cooked 6 times at the James Beard House, won the 2008 NYC Burger Battle of the Boroughs, and has operated several restaurants in NYC including Harry’s @ Water Taxi Beach.

Harry is the co-creator of the NYC Food Film Festival. You can find Harry on Twitter @hhawk or on LinkedIn. Harry is the host of TalkingAboutEverything, a podcast that covers a wide range of topics such as society, technology, education, art, food and cars.

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