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Welcome to Talking About Everything. As you scroll down you will find all of the audio & blog content I have created. If you are looking for specific topics please visit the channels page.
– Harry Hawk, Hawk Digital Marketing

LGBTQ Diversity

June 30, 2017 by Harry Hawk Leave a Comment

LGBTQ Diversity

June is Pride Month…

All around the world the Gay community takes to the streets to celebrate and to promote our right to self expression and self pride in the face of intolerance. Every city is different and unique; in the mid 1990’s I attended Tokyo Gay Pride… there were more folks in the parade than watching.

CDMX North American Pride

American’s from the United States are often geographically challenged. CDMX or Mexico City, Mexico is the largest city in North America.. and if queerness is distributed equally by population; CDMX has to also be the largest gay community in North America.

[Read more…] about LGBTQ Diversity

Filed Under: Hawk Digital Marketing Blog

Memes Monetization and Data Privacy

April 19, 2017 by Harry Hawk Leave a Comment

Memes Monetization and Data Privacy

Targeting memes with personal data (i.e., Facebook reactions) has been suggested as Cambridge Analytica’s low cost “support strategy” for Donald Trump’s presidential campaign.

Brands can use the same or similar tools; in this episode I talk with researcher and personal data entrepreneur Paul Dehaye about data privacy, using memes to “collect” and “share” segments of consumers and the monetization of personal data.

https://media.blubrry.com/harryhawk/content.blubrry.com/harryhawk/Data_Privacy_monetization_and_push_memes-au.mp3

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Data About You

Dr. Paul Dehaye wants to liberate (for your benefit) data accululated when brands track your online activities – @hhawk

Logo for Personal Data.IO
Dehaye’s Data Liberation Startup

[Read more…] about Memes Monetization and Data Privacy

Filed Under: Podcast

Triggering Conversions with Value and Respect

April 13, 2017 by Harry Hawk Leave a Comment

Triggering Conversions with Value and Respect
https://media.blubrry.com/harryhawk/content.blubrry.com/harryhawk/Triggering_Conversions_with_Value_and_Respect-au.mp3

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Unbounce is asking web marketers to wean themselves off of aggressive pop-ups and start on a journey to use respectful “overlays.”

We have seen our own conversions jump to 20% or more – Oli

Listen to this podcast to learn more about converting users and Unbounce’s overlay strategy.

Invest your time in really understanding your users – Oli Gardner

Three Major Takeaways

In the podcast Oli talks about:

  1. 20%+ Conversion rates (achievable) via meaningful value (offered)
    along each customers’ journey
  2. That “You can be delightful and still convert”
  3. Major brands using Unbounce’s tools include HootSuite, Thomson Reuters, Shopify Plus, Uberflip, Breather, Campaign Monitor & Buffer 

[Read more…] about Triggering Conversions with Value and Respect

Filed Under: Podcast

Are Facebook Instant Articles Worth It?

April 11, 2017 by Harry Hawk Leave a Comment

Are Facebook Instant Articles Worth It?

Should You Set-Up Facebook Instant Articles?

Known “in the biz” as FIA – Facebook Instant Articles have incredible potential, but is it worth the trouble?

If you share your posts and articles on Facebook, mobile users will have a much better experience. So why not! – Harry Hawk

[Read more…] about Are Facebook Instant Articles Worth It?

Filed Under: Hawk Digital Marketing Blog

Kahoot: Engagement and Gameplay in Classrooms

March 25, 2017 by Harry Hawk 1 Comment

Kahoot: Engagement and Gameplay in Classrooms
https://media.blubrry.com/harryhawk/content.blubrry.com/harryhawk/Educational_Engagement_with_Kahoot-au.mp3

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Traditional Education is Passive

Sitting still at your desk “absorbing” knowledge is passive. Often the only “active” part of a classroom is distracting siren call of smart phones, and watches.

Cahoot – usually used in plural they’re in cahoots.  He was robbed by a man who was in cahoots with the bartender. – Merriam-Webster

Let’s Play A Game In Class

[Read more…] about Kahoot: Engagement and Gameplay in Classrooms

Filed Under: Podcast

The Key To Data Analytics: Better Questions

March 25, 2017 by Harry Hawk 1 Comment

The Key To Data Analytics: Better Questions
https://media.blubrry.com/harryhawk/content.blubrry.com/harryhawk/Grow_Your_Site_by_Asking_Better_Questions_and_listening_to_the_answers-au_64k.mp3

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Asking The RIGHT Question

It’s easy to think that growing a web site, especially a web business is a constant race to get more and more actionable data.

Often they already have enough data – Claudiu

Claudiu Murariu believes many firms already have enough data, but that they are not asking the right question(s). [Read more…] about The Key To Data Analytics: Better Questions

Filed Under: Podcast

Talking Japanese eCommerce with Kurihara-san

November 21, 2016 by Harry Hawk Leave a Comment

Talking Japanese eCommerce with Kurihara-san

Are there any Universal Truths to eCommerce?

Harry Hawk talks with Kurihara Kohei (@kuriharan) regarding the differences between US and Japanese eCommerce. Kurihara-san details a Japanese fondness for complicated user experiences/interfaces, and how many customers in Japan use cash on delivery (COD) to complete their online transactions.

Kurihara Kouhei a Japanese eCommerce expert.
Kurihara Kouhei
https://media.blubrry.com/harryhawk/content.blubrry.com/harryhawk/Talking_with_Kurihara-san_about_Japanese_eCommerce_Nov_16_2016-au.mp3

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[Read more…] about Talking Japanese eCommerce with Kurihara-san

Filed Under: Podcast

Drag in Distrito Federal, Mexico City

August 3, 2016 by Austin Greitz Leave a Comment

Drag in Distrito Federal, Mexico City

Gender performance is not a uniquely American experience, although it has certainly entered into the mainstream of American popular culture within the past several years. Drag and gender performance are instead global phenomena, which occur across the globe in a variety of different forms. These pictures were taken at the annual LGBTTTI Pride Parade in Distrito Federal, Mexico, known to Americans as Mexico City, on June 26, 2016. These photos show the varied forms which gender performance can take in Mexico, highlighting both the similarities and differences between Mexican and American styles of gender performance. These photos also highlight the varied subjects that are interrogated through gender performance–from gender, to species, to culture, to indigenous versus colonizer narratives, and everything in between.

All photos by Guillermo Angulo, Distrito Federal, 26 June 2016.

Guillermo maybe coming to NYC. He is looking for folks who want to talk about photography.

Two participants at Mexico City's Pride parade. One wears white and is made up to look like a fawn; the other dons all black and facial spikes.
Drag and gender performance in Mexico cover just as varied themes as they do in the States, while reflecting a different set of cultural values.

 

[Read more…] about Drag in Distrito Federal, Mexico City

Filed Under: Podcast Tagged With: Distrito Federal, drag, gender, Mexico, Mexico City, parade, pride

Anuj Vaidya – Dragging Species and Nationality

July 31, 2016 by Austin Greitz Leave a Comment

Anuj Vaidya – Dragging Species and Nationality

Dragging Species?

Austin and Harry’s conversation with Anuj Vaidya was a highlight for the Draggedy project. They explored the themes of not only gender, but also nationality and species, in drag. Anuj discusses his work from his first experience of dragging Bollywood actress Helen to his most recent work, which finds drag as a tool to discuss the radical possibilities of imagination.

Anuj in a blond wig and sparkling pink dress, dancing in a frantic fashion.
Anuj as Piya Tu in Bad Girl with a Heart of Gold.
https://media.blubrry.com/harryhawk/content.blubrry.com/harryhawk/anuj_part_A_with_Outro-au.mp3

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[Read more…] about Anuj Vaidya – Dragging Species and Nationality

Filed Under: Podcast Tagged With: bearded queen, Bollywood, drag, dragging, Helen, Indian, Miss Piggy

Talking with Villinda Vile Horror Entertainer Episode 3

June 28, 2016 by Harry Hawk Leave a Comment

Talking with Villinda Vile Horror Entertainer Episode 3

A conversation with Sal Virelli about the creation and development of Villinda Vile.

Sal is a horror drag performer from Michigan and is 19 years old. He is a polished entertainer and a rising star in the drag community. He created Villinda and other drag personas, as well as creating clothing of his own design and acting in community theater.

Sal wearing stockings, a garter belt and a top hat + jean short shorts

 

 

 

 

 

 

 

 

 

 

https://media.blubrry.com/harryhawk/content.blubrry.com/harryhawk/Talking-with-Villinda-Vile-Horror-Entertainer-EP-47-au64.mp3

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[Read more…] about Talking with Villinda Vile Horror Entertainer Episode 3

Filed Under: Podcast

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